Client: Suprema
Suprema aimed to achieve the cost efficiency of an Octonorm structure while avoiding the typical visual appearance associated with it. They wanted a space that didn’t expose frames or look like a “budget booth,” essentially something that appeared custom-built.
While Octonorm systems are practical, their familiar and somewhat generic design is easily recognizable to visitors. Suprema needed a team that could design a booth that overcame this limitation and effectively manage the appropriate vendors to execute the vision. Additionally, the booth had to be functional for live product demonstrations and facilitate meaningful business conversations.
We designed the booth within the Octonorm framework but incorporated custom finishes, lighting, and detailing to elevate it beyond the standard exhibition appearance. We collaborated with fabrication partners experienced in Octonorm builds to execute this design precisely. The layout was specifically planned around live product demonstrations, allowing visitors to interact with Suprema’s products rather than just viewing them from behind a counter. Our team monitored venue guidelines and timelines throughout the installation process, ensuring that the final build was completed efficiently and on schedule.
